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We’re rebuilding how distribution teams find their next investors.

The next decade will reshape how capital is raised.

Distribution teams that once grew by adding analysts will grow by seeing earlier where demand is forming, and acting on it first.

Every team can buy the same subscriptions. The advantage will belong to the teams that know what that data means for the strategy they are raising, and when to act on it.

Tydl is the layer between market signals and your next allocation, giving distribution teams more coverage without more headcount.

Tydl builds a predictive model for each client strategy, drawing on 150 million historical holdings records across more than 25,000 firms.

Our north star metric is traceable net new inflows.

A traceable line from a Tydl workflow to a new inflow. That’s what we’re building towards with every client.

The Tydl team

Three things we believe

  1. Distribution should be intelligence work

    The hours a desk spends sifting market data are hours away from investors, so we built software to do the sifting.

    The groundwork already done

    Data providers hand you a dataset to analyse. Tydl prepares the market for your strategy, down to adviser-level detail inside larger firms, so the analysis arrives ready to use.

  2. The data already exists

    Firms collectively spend millions every year on Preqin, eVestment, AlphaSense and Bloomberg. The data is there; what most teams lack is the time to work out what it means for the strategy they’re raising.

    Built around your strategy

    Generic sales AI stops at a contact. Tydl trains a model for each strategy and compares your fund with what each prospect already holds.

    Ahead of the move

    Most distribution data shows what allocators did last quarter. Tydl looks for the patterns that came before earlier allocations, so your team can approach while the decision is still open.

  3. Built for institutional finance

    Generic AI doesn’t know why fund-of-funds matter or how to read an allocator mandate. Tydl is built by people who do.

    Meet the founding team

The founding team

  • Karim Marchoud

    Founder, CEO

    Karim spent three years in buy-side asset management, completing the CFA and building quantitative and distribution products. Before that, he spent four years in KPMG Deal Advisory’s advanced analytics team on a sponsored degree, studying Computer Science alongside.

  • Matthew MacDonald

    Founding Engineer

    Matthew is Tydl’s founding engineer. He has spent more than three years as a quantitative developer at BGC Group in London and holds a BEng in Computer Engineering from McGill University, with internships at Amazon and Oliver Wyman.

  • Noel Robertshaw

    Advisor

    Noel spent nine years at State Street, where he led SPDR sales operations, business intelligence and sales planning before becoming Global Head of Markets Intelligence and Predictive Analytics. He holds an MBA from Alliance Manchester Business School.